Marketing



PROGRAM DETAILS

With the AAS, you’ll develop a strong foundation in communication, sales, consumer behavior, and management, supported by liberal arts for human relations. Advancing to the BBA, you’ll master digital marketing tools, analytics, and campaign design, addressing DEI, sustainability, and global issues while preparing for leadership in today’s marketing environment.
TOOLS LIKE THE PROS

Podcast and Recording Studio
Looking to get hands-on experience in recording? The Podcast and Recording Studio helps marketing students learn to write, record, and produce their own marketing content like podcast or advertisements.
Wondering where your skills can take you? Our career tool lets you explore real job titles, key skills, salary ranges, and job outlook data from the US Bureau of Labor Statistics nationally or for New York State.
See how your Alfred State degree connects directly to in-demand careers and start planning your future with confidence.
MEET OUR FACULTY


TAKE THE NEXT STEP
You've seen our wide variety of majors at Alfred State, our great faculty who help you build your skills, and that you can do it at an incredible low cost. Now's the time to become an Alfred State Pioneer.