Marketing

Turn ideas into impact with creative, strategic, and career-focused courses

With a mix of hands-on projects and theory-based lessons, the Marketing BBA major gives you the skills to thrive in the fast-paced world of business. Combining graphic design and writing with digital business strategy and analytics, you'll stand out among other industry professionals.

Program Length and availability:

2 Year

Associate Degree

4 Year

Bachelor's Degree

Marketing in Action

PROGRAM AT A GLANCE

Length of Program:

2 and 4 years

Method of Delivery:

On-Campus

Department:

Business Department

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PROGRAM DETAILS

Courses You May Take

MKTG2073 - Principles of Marketing

BUAD2033 - Business Communication

MKTG1033 - Advertising Principles

DGMA1403 - Digital Foundations I

Admissions Requirements

Entrance Requirements / Recommendations

Required: Algebra, Geometry, Algebra 2 or a third year math

Two students working on laptops in front of a professor who is smiling

Skills You'll Learn

With the help of our dedicated faculty and hands-on learning opportunities, you'll be well-prepared for a variety of marketing careers. From advertising and marketing management to content development and analytics, our students leave Alfred State prepared for their professional career.

Facilities

Podcast and Recording Studio

Looking to get hands-on experience in recording? The Podcast and Recording Studio helps marketing students learn to write, record, and produce their own marketing content like podcast or advertisements.

TAKE THE NEXT STEP

You've seen our wide variety of majors at Alfred State, our great faculty who help you build your skills, and that you can do it at an incredible low cost. Now's the time to become an Alfred State Pioneer.

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